(3 Minutes Read)
As the only global body representing the private travel and tourism sector, WTTC comprises over 200 member companies that collectively account for approximately two-thirds of a trillion US dollars in annual turnover, roughly 30% of the entire industry.
In a landmark move to strengthen small and medium-sized enterprises (SMEs) in the global travel industry, the World Travel & Tourism Council (WTTC) has launched the Together in Travel SME initiative, with VFS Global joining as a Founding Partner.
As the only global body representing the private travel and tourism sector, WTTC comprises over 200 member companies that collectively account for approximately two-thirds of a trillion US dollars in annual turnover, roughly 30% of the entire industry.
Drawing on more than 20 years of experience in technological innovation and market expansion, VFS Global is uniquely positioned to contribute its expertise to this initiative. The programme aims to empower SMEs, enabling them to thrive within an increasingly dynamic travel ecosystem.
Operating in over 150 countries, VFS Global will actively support SMEs, recognising their crucial role in driving innovation, fostering cost-effective growth, and promoting sustainable development. Through this initiative, the company seeks to help these businesses scale operations and unlock new opportunities for long-term success.
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Matthew Upchurch, Vice Chair of WTTC and Chairman & CEO of Virtuoso, added: “Together in Travel is a transformative initiative supporting critical SMEs. By collaborating with our network of founding partners, we’re equipping these businesses with the resources they need to succeed in a complex and competitive marketplace.”
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