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The Ksar Aït Ben Haddou is a UNESCO World Heritage Site, giving it strong appeal for culturally-minded Chinese tourists. Inside one of the shops, traditional items such as small statues, leather bags, and copperware are on display, and visitors pause to explore them.
Chinese tourists flock to the Ksar Aït Ben Haddou, one of the most popular tourist destinations in Southern Morocco. They walk along the road leading to the historic village, passing by small shops displaying traditional Moroccan crafts.
These visitors are known for their passion for purchasing traditional gifts during their travels and show a special appreciation for local handicrafts. They cross a bridge to begin their tour of the Ksar.From a distance, the palace appears with its compact structure on the mud hill, its closely packed houses, and its dusty alleys.
The Ksar Aït Ben Haddou is a UNESCO World Heritage Site, giving it strong appeal for culturally-minded Chinese tourists. Inside one of the shops, traditional items such as small statues, leather bags, and copperware are on display, and visitors pause to explore them.
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According to tourism researcher Zoubir Bouhoute, tourism from China has grown hugely in the last 10 years. Also high on the agenda of most Chinese tourists is sampling the local cuisine. A group enters a restaurant in Aït Ben Haddou and heads to the tables prepared for them.



