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The value of Morocco’s exports to the EU almost doubled between 2019 and 2023, going from USD 520 million to USD 1 billion. Morocco became the European Union’s second-largest tomato supplier in 2023, trailing only behind the Netherlands
The value of Morocco’s exports to the EU almost doubled between 2019 and 2023, going from USD 520 million to USD 1 billion. Morocco became the European Union’s second-largest tomato supplier in 2023, trailing only behind the Netherlands. According to the data from ICEX-Eurostat, Morocco’s market share has experienced a remarkable surge over the past five years, rising by 18.86%. Meanwhile, Spain’s market share dropped by 25.2%, relegating it to third place behind Morocco.
The European Union imported a total of 2.6 million kilograms of tomatoes in 2023, a slight decrease of 3.21% compared to 2019. Despite the dip, the market value stood at USD 5.4 million, with an average price of USD 2 per kilogram.
The Netherlands, long regarded as a powerhouse in tomato production, retained its top spot. The Nordic country sold 650.7 million kilograms of tomatoes to the EU in 2023, accounting for 24.61% of the total imports. In 2023, Morocco exported 491.91 million kilograms of tomatoes to the EU, outpacing Spain, which stood at 462.66 million kilograms.
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Morocco’s tomato sales in the EU reached USD 1 billion, a substantial rise from USD 520 million compared to 2019. Turkey, while trailing behind in terms of revenue, showcased a remarkable growth trajectory, with sales reaching USD 360 million in 2023.
