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Africa’s film and audiovisual businesses generate about US$5 billion annually. It can potentially reach US$20 billion and create 20 million jobs, according to the UN cultural agency UNESCO, citing a pan-African filmmakers’ federation
Ghana played host to the inaugural African Cinema Summit, aimed at revitalizing the cinematic landscape to generate wealth. Filmmakers across the continent assembled in Accra to pool their resources and collaborate effectively to propel growth.
Africa, with its rich cultural, historical, and social diversity, has a film legacy that dates back to the emigration era. However, the industry has struggled to reflect an accurate portrayal of its cultures, often being relegated to mere backdrops for Western narratives.
The 3-day African Cinema Summit in Accra delved into the intricacies, challenges, and opportunities within the African cinematic space. Africa’s film and audiovisual businesses generate about US$5 billion annually. It can potentially reach US$20 billion and create 20 million jobs, according to the UN cultural agency UNESCO, citing a pan-African filmmakers’ federation.
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Ghana has been promoting itself as a movie location with its “Shoot in Ghana” campaign, with British actor Idris Elba recently visiting the country where he said he would shoot some of his next films.