Chinese Automotive Brands Make their Strong Footprints in Namibia

(3 Minutes read)

According to the latest data from Simonis Storm Securities, Chinese manufacturers such as JAC, Jetour, and Navara accounted for 68 units sold in June 2025 – a modest but growing share of the 1,313 vehicles purchased nationwide that month.

Namibia’s automotive market is undergoing a quiet transformation as Chinese vehicle brands steadily expand their presence, challenging the long-standing dominance of established players like Toyota and Volkswagen.

According to the latest data from Simonis Storm Securities, Chinese manufacturers such as JAC, Jetour, and Navara accounted for 68 units sold in June 2025 – a modest but growing share of the 1,313 vehicles purchased nationwide that month. While this represents just 5.2% of total sales, the upward trajectory signals a shift in consumer preferences, and marks the beginning of what could become a significant reconfiguration of Namibia’s automotive landscape.

The rise of Chinese brands comes against the backdrop of a robust recovery in Namibia’s vehicle market, which saw sales surge by 29.9% month-on-month and 32.2% year-on-year in June 2025. This growth, driven by improved consumer confidence, easing interest rates, and stable inflation, has created fertile ground for new market entrants.

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Chinese manufacturers have been particularly successful in positioning themselves as value-for-money alternatives, offering feature-rich vehicles at competitive price points. Navara’s Jolon model, for instance, accounted for 38 of the brand’s 43 units sold in June, demonstrating strong appeal among cost-conscious buyers seeking reliable transportation without premium branding.