Home Southern Africa An entrepreneur who names the products after islands of Seychelles

An entrepreneur who names the products after islands of Seychelles

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· An entrepreneur based in the United Kingdom, Anabelle Giselle, is selling Seychelles-branded luxury goods through her online company

· Giselle has a deep rooted connection with the island. Her father was born in Seychelles on the island of Mahe, and still has strong familial connect in the island, particularly in Mahé

· Currently, all materials for the company are bought in the United Kingdom but the entrepreneur hopes to source materials from the Seychelles some time later

An entrepreneur based in the United Kingdom, Anabelle Giselle, is selling Seychelles-branded luxury goods through her online company. The products on sale are candles, diffusers and wax melts etc, which are handmade by Anabelle. These handmade products are named after her favorite places in Seychelles. Most of the products are natural and relatable to seasons, such as Christmas scents or lavender dreams.

The 25-year-old entrepreneur said a product, say candle, is named as Mahé. This was launched in October last year. Now diffusers and wax melts, named after the same island are launched.

Giselle has a deep rooted connection with the island. Her father was born in Seychelles on the island of Mahe, and still has strong roots in the island, particularly in Mahé. Currently, all materials for the company are bought in the United Kingdom but the entrepreneur hopes to source materials from the Seychelles some time later.

For now, Mahé has limited products and will be expanded in due course of time. Giselle said that each product will be named after a specific island in the country. All of Mahe’s products are available online. Giselle said that the sale of the products are doing extremely well, something she has attributed to COVID-19, which has led to an increase in online transactions.

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