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Morocco and China Hold Parleys for Promoting Two-Way Tourism

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Morocco and China Hold Parleys for Promoting Two-Way Tourism

(3 Minutes Read)

The Chinese Vice-Minister recalled Morocco’s growing appeal as a destination for Chinese tourists. He pointed out that new air links between the two countries could boost tourist flows between the two destinations.

Minister of Tourism, Handicraft, and Social and Solidarity Economy of Morocco, Fatim-Zahra Ammor, held talks, with Chinese Vice-Minister of Culture and Tourism, Quan Rao, on ways of strengthening tourism cooperation between the two countries recently.

The two sides expressed their desire to further develop tourism cooperation.  The Chinese Vice-Minister recalled Morocco’s growing appeal as a destination for Chinese tourists. He pointed out that new air links between the two countries could boost tourist flows between the two destinations.

Ammor expressed her desire to further promote Chinese tourism investment in Morocco, thus accelerating the momentum gained by Morocco, particularly in anticipation of major sporting events. She also called on Chinese tour operators to integrate Morocco more fully into their programming, to enable Chinese tourists to discover the country’s diverse tourist experiences, including culture, desert, and seaside holidays.

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The two sides convened to consider setting up a work group tasked with following up on the recommendations made during the session.