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Airtel Africa’s chief cited Generative Artificial Intelligence (GenAI) as a powerful tool for predicting customer behavior, and deepening insights about customer needs and preferences
Airtel Africa has told the region’s telephony industry to leverage emerging technologies to connect, engage, and transact with the rest of the world. This was told by Airtel Africa’s Group Chief Executive Officer, Segun Ogunsanya, while speaking at the Mobile World Congress in Kigali, Rwanda. He noted that through these technologies, telecom players have an opportunity to step up efforts to bridge the digital divide, drive financial inclusion, and deepen the availability of affordable smart devices.
Airtel Africa’s chief cited Generative Artificial Intelligence (GenAI) as a powerful tool for predicting customer behavior, and deepening insights about customer needs and preferences. He said opportunity also exists in intelligent connectivity, a concept that foresees the combination of 5G, the Internet of Things, and Artificial Intelligence to accelerate technological development and enable new disruptive digital services.
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The Airtel Africa Group’s chief argued that a significant proportion of Africa’s young population still remains unreached with 59%smartphone penetration and only two out of 10 Africans have a mobile money wallet.
